Episode: Jewel Burks

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Let Jewel Burks tell it, not everything on TechCrunch applies to your business. Founders should understand what their business is and what they’re going to be good at – then determine if their area of location can accommodate the kind of business that they’re trying to build. I think she’s right.

There are a couple questions you can ask yourself to make this determination. Are there research institutions where you can find qualified and skilled talent? Are there investors available and are those investors knowledgeable about and investing in your industry – or do you have the capital to travel to meet them? Can you afford to move altogether?

It’s advantageous for a founder to take their business as far as they can without taking on outside capital – if you can do it.

It’s advantageous for a founder to take their business as far as they can without taking on outside capital – if you can do it.

Jewel Burks
Jewel Burks pitches PartPic to President Obama at White House Demo Day

She Wins

Jewel is someone you don’t want to compete against in a startup competition. She can check the box of each rarity in tech: Female founder ☑, African-American ☑, African-American female founder ☑, but more so, her product also solves a big problem for a large hardware industry and even larger consumer market.

Users can simply use Partpic’s patent pending technology to snap a picture and receive the name of the part they are looking for in seconds.